UNI-SELECT
Case Study


Private
Branding


Extending the reach of the Uni-Select marketing department

Initially, Partsmotive was mandated to design a single web site and as a first deliverable, we've created a web-development model. Subsequently, in accordance with our strategic vision, we adapted the model to provide broad support to Worldparts®’s image. As a result, we were awarded multiple projects to extend and enhance the scope of Uni-Select’s private brands. The attentive care we devoted to Uni-Select’s traditional and digital marketing needs allowed us to deliver an unbroken string of successful projects.

Dedicated marketing delivers clear benefits

Enhanced cost-efficiency
  • Reduces time spent on coordinating multiple parties

  • Achieves economies of scale

  • Relieves workload through input from peripheral services

  • Replaces internal learning curve with optimal external support

Optimized brand and message
  • Sustains brand image consistency

  • Ensures thorough on-message communications

  • Enables all projects to contribute to a clear and effective promotional strategy

By cultivating Uni-Select’s private-labels portfolio,

Partsmotive is actively fortifying Uni-Select’s brand recognition and reputation as Canada’s leading distributor in its field.

SOME OF OUR CREATIONS

All Branding Web Development Packaging Product photography Lifestyle photography Video Exhibition display Merchandising Brochures 3D imaging
PUREZONE T-SHIRTS
  • Graphic design
  • Art direction
Proven Rotor Design Display
  • Design
  • Production
  • Distribution
PUREZONE POSTER
  • Graphic design
  • Art direction
SELECT XTRA FULL LINE PRODUCT PHOTOGRAPHY
  • Product photoshoot
  • Image map
MAKTIG PRODUCT SHOWCASE VIDEOS
  • Video shoot
  • Screenplay
  • Art direction
 Show More
MAKTIG WEBSITE
  • Web development
  • Product beauty shots
  • Contextual photoshoot
  • Product videos
  • Icon design
  • Graphic design
  • Art direction
  • Web strategy
  • E-flyer
 Visit Website
WORLDPARTS BROCHURE DESIGN
  • Graphic design
  • Product photoshoot
  • Art direction
PUREZONE WEBSITE
  • Web development
  • Branding
  • Product beauty shots
  • Graphic design
  • Art direction
  • Web strategy
  • E-flyer
 Visit Website
WORLDPARTS PRODUCT BEAUTY SHOTS
  • Photography
  • Screenplay
  • Art direction
 Show More
MAKTIG PRODUCT BEAUTY SHOTS
  • Graphic design
  • Contextual photoshoot
  • Art direction
 Show More
WORLDPARTS ROLL UP DESIGN
  • Graphic design
  • Art direction
PUREZONE BRANDING
  • Competition audit
  • Graphic design
  • Art direction
PUREZONE ROLL UP DESIGN
  • Graphic design
  • Art direction
PUREZONE 3D IMAGING
  • Competition audit
  • Graphic design
  • Art direction
  • Web strategy
WORLDPARTS FULL LINE PRODUCT PHOTOGRAPHY
  • Product photoshoot
  • Image map
 See part images in eCat
MAKTIG ROLL UP DESIGN
  • Graphic design
  • Contextual photoshoot
  • Art direction
MAKTIG BROCHURE DESIGN
  • Graphic design
  • Product photoshoot
  • Art direction
 Show More
RS PARTS FULL LINE PRODUCT PHOTOGRAPHY
  • Product photoshoot
  • Image map
 See part images in eCat
PUREZONE XL BRANDING
  • Competition audit
  • Graphic design
  • Art direction
  • Web strategy
MAKTIG ICONS DESIGN
  • Graphic design
  • Product photoshoot
  • Art direction
RS PARTS PACKAGING
  • Graphic design
  • Art direction
 Show More
PUREZONE BOOTH DESIGN
  • Graphic design
  • Art direction
RS PARTS BRANDING
  • Competition audit
  • Graphic design
  • Art direction
RS PARTS BROCHURE DESIGN
  • Graphic design
  • Product photoshoot
  • Content writing and translation
WORLDPARTS ONLINE CONTEST
  • Web strategy
  • Web development
  • Graphic design
  • Art direction
SELECT XTRA BROCHURE DESIGN
  • Graphic design
  • Product photoshoot
  • Content writing and translation
WORLDPARTS 360 degree spin
  • Product photoshoot
 Show More
PUREZONE ULTIMATE SERIES BRANDING
  • Competition audit
  • Graphic design
  • Art direction
ColorXtra Website
  • Web development
  • Product beauty shots
  • Graphic design
  • Art direction
  • Electronic catalog (NetCom)
 Visit Website
PUREZONE ONLINE CONTEST
  • Web strategy
  • Web development
  • Graphic design
  • Art direction
MAKTIG BOOTH DESIGN
  • Graphic design
  • Art direction
MAKTIG CONTEXTUAL PHOTOSHOOT
  • Photography
  • Screenplay
  • Art direction
 Show More
WORLDPARTS EXHIBITION DISPLAY
  • Graphic design
UNISELECT BOOTH DESIGN
  • Graphic design
 Show More
PUREZONE PACKAGING
  • Graphic design
  • Art direction
 Show More
PUREZONE BROCHURE DESIGN
  • Graphic design
  • Product photoshoot
  • Art direction
WORLDPARTS WEBSITE
  • Web development
  • Product beauty shots
  • Contextual photoshoot
  • 360 spin images
  • Graphic design
  • Art direction
  • Electronic catalog (NetCom)
  • Web strategy
 Visit Website
WORLDPARTS PRODUCT BEAUTY SHOTS
  • Photography
  • Art direction
 Show More
PUREZONE ONLINE CONTEST
  • Web strategy
  • Web development
  • Graphic design
  • Art direction
RS PARTS WEBSITE
  • Web development
  • Product beauty shots
  • Graphic design
  • Art direction
  • Electronic catalog (NetCom)
  • Web strategy
  • E-flyer
 Visit Website